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Week 8 Discussion Forum (Mkt6920 Marketing Management) Discuss With Your Classmates The Importance Of Marketing

Week 8 Discussion Forum (Mkt6920 Marketing Management) Discuss With Your Classmates The Importance Of Marketing

Week 8 Discussion Forum (Mkt6920 Marketing Management) Discuss With Your Classmates The Importance Of Marketing

Week 8 Discussion Forum (MKT6920 Marketing Management) Discuss with your classmates the importance of marketing and what you learned in this class that you can apply for your future career and/or business opportunities
Week 8 Discussion Forum (MGT5430 Organizational Behavior) What      contributions can high self-monitors make in organizations? Low      self-monitors? What do you      think will be the most stressful career stage? What type of stressors led      you to make this choice? Unit 8 Discussion Board (ACC325 Forensic Accounting) Cermco produces and sells specialty customer relationship management (CRM) solutions to small and medium-size businesses in the United States and Canada
The company is more than 20 years old and has a steady, loyal customer base
A major reason for Cermcos success lies in the ability of its product to easily integrate with various accounting and ERP systems
As a result, even when clients upgrade their entire accounting systems to expensive ERP solutions, they continue to use Cermcos CRM because of its superior features
Annual revenues for Cermcos three most recent years are about $11 million (20X3), $7 million (20X4), and $3 million (20X5), respectively
Overall interest expenses and operating margins have remained a relatively constant percentage of revenues
Cermco attributes the decline in revenues to declines in market share as a result of natural client turnover and the entrance of many other small competing software companies into the market
Nevertheless, Cermcos CRM product continues to enjoy the highest industry ratings and a loyal customer base
Cermcos balance sheets for the most recent three years follow: CERMCO Balance Sheet December 31   20X5  20X4  20X3 Assets Current assets  Cash and cash equivalents $390  $1,386  $2,603  Short-term investments”       Net receivables  720  664  1,225  Inventory          Other current assets  412  469  892 Total current assets  $1,522  $2,519  $4,720 Long-term investments  1,215        Property, plant, and equipment 76  258  454 Goodwill  545  1,757  2,194 Intangible assets  999  1,844  3,644 Accumulated amortization         Other assets         Deferred long-term asset charges”      Total assets  $4,357  $6,378  $11,012 Liabilities Current liabilities  Accounts payable   $469  $1,174  $1,436  Short/Current long-term debt       600  Other current liabilities  1,227  1,358  1,496 Total current liabilities  $1,696  $2,532  $3,532 Long-term debt          Other liabilities           Deferred long-term liability charges           Minority Interest           Negative goodwill           Total liabilities  1,696  2,532  3,532 Stockholders’ equity Misc
stock option warrants           Redeemable preferred stock           Preferred stock  3,014  3,211  2,333 Common stock  16  16  13 Retained earnings  -25,513“23,814“19,165 Treasury stock”       Capital surplus  25,168   25,564  25,862 Other stockholders equity  -24  -1,131  -1,563 Total stockholders equity  $2,661  $3,846  $7,480 Produce a valuation estimate for Cermco for December 31, 20X5
Use whatever valuation method you think best but justify your choice
Note that you can estimate the annual income from year-to-year changes in the balance sheet
Unit 8 DB: Systems Development and Program Changes (ACC430 Accounting Information Systems)                            Per Chapter 16 Problem 6 Systems Development and Program Changes discuss the internal control weaknesses in the system development and program change procedures
Comments should relate to (but not be limited to) the organization structure, systems development, systems maintenance, internal audit participation, testing procedures, access controls, segregation of duties, program fraud and documentation inadequacies
6
SYSTEMS DEVELOPMENT AND PROGRAM CHANGES Winston Financial Services (WFS), located in Parsippany, New Jersey, provides financial advice to small and mid-sized businesses
Its primary opera tions are in portfolio management and financial services for clients in the health care industry
Each client has general business and financial information stored on servers in the main office in Parsippany
Client investment information is stored on a separate server in their Tulsa, Oklahoma, data center
This includes the total value of the portfolio, type of investments made, the income structure of each client, and associated tax liabilities
  WFS had purchase specialized asset management software called VIEW, which allows the company to run analytics on client portfolios and to run simulations of market trends
The customization and implementation of VIEW was performed by a team of IT professionals from the consulting firm of Cutting Edge Solutions (CES)
The contract with CES required them to train a WFS employee to maintain VIEW after the implementation
For this purpose, WFS selected a programmer from their systems maintenance group who was subsequently trained in VIEWs proprietary language and all of its functionality and controls
Two years after the implementation of VIEW, WFS management is now considering investing in a significant custom upgrade to the system
Furthermore, since their contract with CES has expired, they have decided to assign the upgrade task to their in-house maintenance programmer who had been trained in VIEW by CES
Once the project is completed, the programmer will be redeployed to the maintenance group
This is viewed by the WFS management team to be the most feasible and economic approach
Required a
Discuss the risks associated with systems development approach
b
What controls weaknesses are apparent in this approach?Term4Week8Discussions
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